When England wins the next World Cup and Usain Bolt comes fifth in the Olympic final, ATDI will be helping spectators tweet the astonishing news. And if the excitement is all too much and an ambulance needs to be called, the company will be assisting that process, too.
ATDI has sold its spectrum management system to Brazilian regulator Anatel. The regulator bought the software in preparation for the unique demands on frequency resources it will face as the country gears up to host the planet’s two biggest sporting events, the Olympics and the World Cup.
“Every Olympics and every World Cup is different,” comments ATDI UK managing director Peter Paul. “You can be sure Anatel will have monitored what happened in London last summer very closely, but Brazil is a vastly bigger than the UK with venues far further apart and an entirely different topography, meaning there are a lot of new factors that need to be considered. In addition, the growth of smartphones and tablets means that these two events are likely to see the greatest ever concentration of people all clamouring to be online at the same time.”
“It is gratifying, though not entirely surprising, that Anatel has chosen the best tools available to manage its spectrum in the exceptional circumstances it is about to face.”
ATDI, along with its Brazilian partner, Isofreq, is supplying Anatel with the software it needs backed by training and consultancy services to ensure staff are using the systems to the peak of their potential.